MO Sunday Brunch is a mini celebration, get-together, hangout, chill session with music and drinks under the summer sun, held on the first Sunday of every month. Initiated and conceptualised by us to foster some meaningful connections while we can.
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At Massiveoutfit, our focus remains on redefining ideals in design, experience, and creation. We've recently reached a few significant milestones and are eager to share with our community, whose support has been instrumental from the very beginning. Every step we take is with the intention of enriching the cultural and creative landscape, and we are deeply grateful for your continued believe in our vision.
It’s already the second month into the new year. We apologise for falling short on recent updates, especially ongoings with the store since we closed it in late March 2023. Our last stop at Great World, Singapore was a brief eight months, but with many interesting small events and forming of new relationships.
A casual afternoon of meeting like minded individuals and learning more about the latest cafe book from the author Wahyuni Hadi and tasting of the 3 variation of coffee beans roasted by the selected cafe listed in the book.
Wild at heart and free spirited. The individual that runs his own life, not affected by society conformities, textbook theories and opinions of others. He simply walks the talk; continue to be curious everyday; lead the life he picture in the most carefree and fashionable manner he could.
A summer vacation with family in Okinawa, Japan. The cooling sea breeze has helped made the otherwise hot and humid season alittle more comforting. The scenes of blue and green throughout calm the soul.
To mark the start of an new era for our company and through the journey that we have embarked on since 2007, our retail store has renamed from shouten to MO.store; massiveoutfitstore.
The idea behind this shirt was made during the last 2 years of the pandemic. Times were challenging, businesses for many were unpredictable. There were also a lot of perspectives on how different entities govern and dealt with the pandemic situation. These entities includes, nations, businesses and to individuals. Some faired well, some fell greatly. Stemming from such a diverse heritage but with an international perspective and despite being small, we were able to overcome the odds and never back down.
Made to have a sleek, sharp and precise aesthetic; the F. CLASSIC Artisan has released a black edition. Within our cognitive thoughts, this achromatic scheme has always been a basic; a foundation.
A poetic sight of changing trees and falling leaves, prepping us to get ready to reboot, refresh and deal with whatever come may. It will be amazing.
Making goods with hands provides a sense of self-worth, authenticity, and a deep sense of human connection. Made in Japan. Monogramming available.
The weather has cooled down recently. And for some countries, the first snowfall has also been ushered in.
A stylish yet quaint and peaceful district just south of Shibuya. Daikanyama is home to a number of good looking - music bars, coffee places, eateries, designer fashion boutiques, bookstores and galleries.
Located in the northern part of Shibuya, Yoyogi-Uehara area offers various crafted coffee roasters and upscale stores for imported wines and designer labels.
The past becomes a texture, an ambience to our present - Paul Scott
These versatile pieces are suitable for indoor spaces. They can be used as a seat, table or sculpture. Colours can be customised.
It must have been about 4 years now, since Yusuke stepped into our store back in French road. A unassuming Japanese guy, soft spoken and perpetually carrying a smile on his face. From a customer turned friend, we shared common beliefs and the same appreciation for quality made products and in his case, more significantly; Soba.
Located in Hanegi Park, Setagaya. A plum festival (ume matsuri) is hosted on a yearly basis. Although its known to be a small park, there is over 600 blooming plum trees each time. If not for the cover situation, there would normally be vendors selling plum-themed food products and performances.
There would be times where we crave for a piping hot ramen soup. Could be due to a cold weather, the familiar settings of the store, the chef himself, the broth and ingredients used, the texture of the ramen itself and so on. We have our go-to ramen place to fill our stomach and to warm our heart.
Sarah was no exception; she is a poised and creative mother during her young days. She embraced the uncertainty today, and we were hoping to help her revive the real joy as a florist again.
In the past, we used to flip through Japanese magazines religiously, particularly the street snaps section to check out the fashion inspirations by the stylish everyday-Japanese on the street. With the current Covid situation, fashion in Japan has taken a drastic hit, as with all aspects of their daily lives.
MASTERYATELIER - CLEAN series. A concept revolving around minimalist and contemporary design while maintaining the traditional art form of leather-crafting.
"drill" is an experimental project by the design firm nottuo, Japan. Its idea is repeated training/drilling so as to achieve a more precise and valuable outcome.
It is the change of season, the transition from autumn to winter. An early morning walk in the six degree cold at 6am not only help to keep the mind off the worsening situation of the pandemic in Japan...
Our 3rd release under the F. CLASSIC collection. While the constant need to address the issues faced within fashion industry (local / global) is on the rise especially during this pandemic, we find peace with developing and creating products following our brand’s original direction and philosophy.
Today marks the day where our society opens up again and back to a time where we were more familiar. Before it all happened, most of us may not know what to expect and how to pass our 3 months in solidarity with the uncertainties.
Consider these pointers to prolong the life of your denim.
Keep calm, sit back and enjoy your cup of coffee.
At a uncertain time like this, we take a step back to re-think and re-invent ourselves to bring new products and values that we care about to our friends, customers.
“Don't be afraid of your fears. They're not there to scare you. They're there to let you know that something is worth it.” ― C. JoyBell C.
The streets of New York through our lenses in a series of black and white imageries shot with the iPhone.
As we wander and explore the streets of New York, we took pictures of the people that our path crossed. We managed to capture a few memorable moments set during the harsh yet charming winter season. Always remembering the lady from the mobile cafe truck sending us good vibes and the hot coffee in the cold mornings. Through our lenses, here is a series of black and white imageries shot with the iPhone.
We continue on the land of the rising sun exploring, meeting, working, chilling and immersing ourselves in Tokyo's indelible charm and character.
Approaching day-break, there comes a beautiful sunrise across the vast horizon. Rising literally in seconds over the land of Japan. While appreciating what nature has to offer, you either not think about anything at all, or you think of those dearest moments to you. We think therefore we are.
Despite the extreme heat, typhoon and torrential rain. Its great to be back at this beautiful city.
Fundamental, Forever and Future; the F. CLASSIC collection embodies all the principles and beliefs that biro stands committed to.
precision tailoring, crafted in Japan.
An unexpected journey that is enriching in so many ways.
This season, we start off to introduce the versetality of biro pieces in these notable autumn colors and classic black looks.
biro believes true craftsmanship to be expressed through individuality, passion and style. Born out of a need for originality, it adopts a minimalist approach to timeless design and focuses on premium materials and precise tailoring from artisans in Japan.
Almost everyone has a hobby that they pick up to divert their attention away from their routine work. Turned a photography enthusiast recently, a customer / friend helped captured some imagery through his own interpretations of the SHOUTEN store.
"And once the storm is over, you won’t remember how you made it through, how you managed to survive. You won’t even be sure, whether the storm is really over. But one thing is certain. When you come out of the storm, you won’t be the same person who walked in. That’s what this storm’s all about." - Haruki Murakami
Not just a country or wild life and wild lands. There're also the enduring rich culture and traditions.
With what our nature is providing, biro seek to create products with the perfect essence. Drawing from old fashioned ancient techniques, a extended representative of quintessential garment is created. Using natural dyes and organic cotton, these elements get better with each wear. Color graduation will develop into a unique patina and the fabric gets even more comfortable.
The Loopwheel or Tsuri Ami fabric is slow and carefully knitted using vintage Tsuri Ami Ki (machineries) which at this point in time sees only two companies left in the world that still sustain this craft. Tsuri-Ami Ki is a term referring to the traditional type of knitting machines that were first used in Japan during the beginning of the 20th century. Referred to as hanging-knitting machines in english, or commonly known as Loopwheel machines. These machines use a special type of 'bearded needles' , which draw in air for gentle knitting. They do not pull and stretch the fabrics unlike most modern machineries. These factors result in a softer and more responsive fabric made just like a hand-knitted. A relatively slower process, this method...
A considerable amount of time was taken to finally settle for Japanese manufacturing. True that similar quality can be achieved elsewhere at a lower cost; but the integrity and values of the process is still a lot different.
It didn’t take us very long to decide to use this name, but the process of coming to this name was through a lot of hit and misses. biro, a classic term of a ballpoint pen. Born in Budapest, Hungary,[2] in 1899, László József Bíró invented the modern ballpoint pen. This technology was invented back then to make sure that the ink writing dries up faster on paper as oppose to a fountain pen (especially important for users that requires to pen notes, ideas, quickly without having the ink smudged). These pens were also supplied to the Royal Air Force crew of United Kingdom as they work better at high altitude. These days, the biro pen is so commonly used but we almost forgot...